Record breaking results in business to business marketing

Check out Powwownow teleconferencing.  They published results of the initial phase of their promotional campaign in February and March 2012 against the same period in 2011.

  • 130,000 visitors this year rather than 54,000 for the same period in 2011
  • Online registrations have doubled
  • 1 million minutes of airtime has has increased to 14.6 million minutes to date
  • 25% growth in revenue

These kinds of results would bring a touch of glee to any MD or FD, – results tracked and delivered. Marketing as an investment in the brand and not a cost.

The ingredients used to create this success are: planned thought processes, good communication appraisal and selection and some budget spent on a creative treatment that is irreverent, fun and different for the sector.  The process can be applied to any business to business company looking for such results!! Just contact!

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