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Tag Archives: customer market research
Step change in business
Real growth and a ‘step change’ in a business will be based on identifying new markets, finding new trends, focussing business on what customers are really wanting and creating products and services that are different and which have real competitive … Continue reading
What do your customers want?
Ask most customers what they want and they will tell you their requirements. What they will NOT tell you is what they really don’t get from you. Past experience would suggest that much of this is in the soft skills … Continue reading
Do your customers know what they are buying?
This may seem a very simple and obvious question. However, a recent study which involved our Market Research team revealed that consumers have very little idea what they are buying when they buy power (gas and electricity). They know what … Continue reading