Tag Archives: product innovation

So what’s new in product innovation? How does this link to the marketing mix?

1. An iconic, traditional British cooker that is controlled by laptop, tablet or smartphone. Aga iTotal Control allows you to regulate your cooker by app on the move,- it then sends you a text to confirm the action! (a product … Continue reading

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Innovations from the Marketer magazine

German cycle manufacturer Silverback is now marketing a bicycle with a USB port to recharge electronic devices by pedal power. Research in US tell us that Nutrition labels placed in the centre of food product packaging were viewed 30% more … Continue reading

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Finger on the pulse – innovative new products

As a company operating day to day in a variety of market sectors we have a constant stream of new ideas, innovations, and delivery methods to get our clients in front of the customers. Many of these are cross sectoral … Continue reading

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