Customer Service

Did you know that it is 10 times more expensive to find a new customer than it is to keep an existing one? CRM will increase your sales, profitability and reduce costs.

Customer Relationship Management or CRM is about building on your existing customer base to improve service, retention and relationships. It is often talked about as a system however we like to think of it in the wider sense. It is the total business of how we do more to build relationships with key customers to allow them to buy more from us, to allow them to understand the range of products that we have and to ensure that they do not choose to go somewhere else.

This involves 3 key elements: staff, information gathering systems and strategic planning.

We provide staff training in customer care to ensure front line staff maintain and develop relationships resulting in excellent service and high levels of satisfaction. Our training is bespoke using techniques and examples that are relevant to your own business situation.

We also provide training in gathering information about your customers, identifying the right messages for your customers and most importantly, deciding what to do with the information!

Find out more by contacting Collette on 0141 226 2400 or use our enquiry form to schedule your Customer Service programme.