Database marketing - Fresh, clean, current

We recently picked up some information on list building and list rental from one of the UK’s leading publication houses.  Their data is updated daily so the material should be sharp and clean.  

At RFM we are often asked how much it costs to build a list.  As a guide price - £170 per 1000 for single use and £50 per 1000 to add a number to build a telemarketing campaign.  Multiple use is in the region of £850 per 1000. 

The best lists are of course ones that a company build and refreshes themselves from exhibitions, enquiries in, sales force and technical staff.

However, for companies targeting a wider choice of new customers at product launch stage, these prices should be useful.

For more information contact russ@rfm.co.uk