Monthly Archives: November 2012

Manning your stand – exhibition selling skills – technology sector

If your company ever go to exhibitions and fairs to sell product and services, this is the programme you need to be on.  It provides a step by step guide to maximising the effect of attending exhibitions.  This particular event … Continue reading

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Mobile strategy – Moving and moving fast!

All the stats and the research would suggest that consumers are moving more to mobile for researching product reviews, recommendations, loyalty coupons etc in the pursuit of value in their purchasing.  Certainly in the consumer sector, mobile now leads the … Continue reading

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Presentation skills – Make it easy for your customers to say yes

‘Under the skin’ knowledge of a sector and a customer’s buying patterns allows companies to align themselves with the needs of the customers and to have more opportunity to sell product.  Great sales presentations present the customer with an unbelievable … Continue reading

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Online marketing – making your website work for you

In the age of ‘Big Data’, businesses must make sure their analytical online tools are sharp, that there is a company wide commitment to measured marketing. Most organisations need to make sure their website works for them and is connected to … Continue reading

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Fancy it – the next social high street

Riding on the back of Pinterest, ‘The Fancy’ is a shopping site that allows the customer to look at images of a range of merchandise ‘on line’ in visual format on a social networking platform. It allows the customer to browse … Continue reading

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