Christmas shopping – Improved product visibility on Google

The Google Shopping Channel has recently updated their merchant policy, so webmasters serious about this online sales channel must meet the new guidelines.

Increasingly, users shopping online refer to Google product search and it can account for as much as 35% of natural traffic for some ecommerce websites, therefore it’s an important part of your marketing strategy.

Google will reward you with a higher position in the search engine for your important products if you address certain areas.

If you’re seeking a competitive edge in the search engine result pages (SERPS), for that all important first page presence, it is worth a chat!

With the fight for business this Christmas, it’s worth putting in the effort, now!

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