Read an interesting article on Google in the Levy McCallum online blog/news magazine this week, announcing the arrival of this new search engine update, which may or may not affect rankings. Seems it is all change again at Google, in the quest to find the most engaging and relevant contest for us the users. Key phrase overstuffing, bad links and over optimised content seem to be the latest traps. So companies need to check this out, or get it checked out, particularly when so many businesses are reliant on being found on the web.
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