Tag Archives: b2b marketing

Record breaking results in business to business marketing

Check out Powwownow teleconferencing.  They published results of the initial phase of their promotional campaign in February and March 2012 against the same period in 2011. 130,000 visitors this year rather than 54,000 for the same period in 2011 Online registrations … Continue reading

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B2B Marketing – Concentrating Effort for maximum efficiency

David Primrose, Director of Market Research, recently undertook a business to business survey for a professional services firm.  They were frustrated that they could not make any inroads with a specific target client and wanted to know why.  The research … Continue reading

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