Tag Archives: social media

An interesting concept – Facebook launch ‘Social Search’

Mark Zuckerburg, the founder of Facebook announced the arrival of ‘Social search’ an alliance between Facebook and the Bing search engine. What does this mean, and how does it affect us as consumers? You can now search Facebook and type … Continue reading

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Using Social Media for engagement

We pick up on a very topical theme, – ‘engagement’. In the digital era, businesses have a responsibility for developing a social media plan to engage the audience and chosen platforms that suit their market niche. For organisations building online … Continue reading

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Being clever with words is a clever idea

With many of the social media formats that we are so keen to embrace, we sometimes forget the art of writing good copy.  Thought provoking headlines, great tag lines, well written and persuasive body copy with a call to action. … Continue reading

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Question. What do the following have in common?

 Weibo, QQ, Youku, Dovban, Kaixin 001, Ren Ren. Answer. They are all names of social networking sites in China, each targeting different sectors of the community, just like Facebook, Twitter, LinkedIn, YouTube, but bigger in size!! A ‘must understand’ for … Continue reading

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