Category Archives: Exhibitions

Fantastic Contacts – Seizing the Moment

Having learnt how to attract visitors, a client of ours made a very key contact at an exhibition.   Their food is now on Qantas and other carriers flights out of UK. By using good account management techniques, their range of … Continue reading

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Exhibitions, precious moments, chance encounter,now flying the world

Exhibitions are an immensely valuable marketing and business development tool. They need to be used properly. There are few occasions to speak to lots of customers at a time when they want to be spoken to. You only get one … Continue reading

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Exhibitions – following up the leads

Just interfaced with a company about the exhibitions programme and how to be more effective.  At shows they speak to lots of people, gather names of people with an interest in the very wide range of products they offer.  Are … Continue reading

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Manning your stand- getting prime contact customers to come to you!

‘76% of visitors to business to business exhibitions have decided which stands they will visit before they go’. (Centre for Exhibition Industry Research). So, ways to attract key buyers to your stand are: By inviting existing, potential, and lapsed customers … Continue reading

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