Category Archives: Customer Service

Real Customer Insight – they may tell us what they will not tell you!

Posted on September 6, 2013 by RFM

A small amount of customer insight into key buyers will yield you hugely powerful information to improve the service and generate more business leads.  Sometimes customers will not tell you directly about the issues that annoy them but they are … Continue reading →

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Whatever Next!

Posted on August 16, 2013 by RFM

Pin number style vitamin pills that allow us to transmit our authentication with our bodies, – Goggles that tell you what kind of fish species is passing your eyes (does not apply to haddock and chips!), – Drowsiness detectors for … Continue reading →

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Raving Fans

Posted on July 19, 2013 by RFM

The element of customer service that will allow you to create a range of repeat business There are 3 good reasons to encourage raving fans: They will tell others and encourage them to buy from you based on their confidence … Continue reading →

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Wimbledon – A Real Lesson in Customer Service

Posted on July 5, 2013 by RFM

If you want to understand customer service that brings customers back in a never ending stream, take yourself off to Wimbledon for a day! Missing is the ‘fridge’ process approach to customer service – ‘How did I do? – Can … Continue reading →

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The Secret of Smiling Success.

Posted on June 28, 2013 by RFM

In this wonderful corporate world we live in with processes, automation etc, do we really know the superb value in a big smile and a good greeting?   It sets the scene, it makes the customer feel wanted and puts the … Continue reading →

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Understanding Customers and Customer Motivation

Posted on June 28, 2013 by RFM

If you know the answers to the following questions, you will be able to save or reallocate some cost on your publicity and comms budgets. For each target market, How does the potential customer consume information? – this may vary … Continue reading →

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Keeping You Top of The Customer’s Mind

Posted on June 28, 2013 by RFM

Interesting work over the last year or so for a manufacturer looking for a small number of key contacts in large organisations throughout the world.  The products are innovative, superbly engineered and the business owner has to keep the name … Continue reading →

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Planning your Marketing Calendar

Posted on June 14, 2013 by RFM

Just a couple of questions Do you know how your customers like to consume information about companies like yours? Do you know when your potential customers are susceptible to approach and purchase? Do you plan appropriate online and offline promotions … Continue reading →

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Customer Service is the Way Forward

Posted on June 7, 2013 by RFM

Superb customer handling skills are key to retaining business in both consumer and business markets. Customer service coupled with revenue generation skill is an even more profitable way forward.  We have seen this work in all sectors, leading to increased … Continue reading →

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Remote Customer Service

Posted on March 15, 2013 by admin

I have heard of personnel having the title, Head of Customer Service but an emerging title is Remote Customer Service.  In today’s world, we as customers want the convenience to buy at our leisure, – buy online, palmtop, by phone, … Continue reading →

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